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Comcast
Advertising Campaign

Comcast Corporation is one of the nation's leading providers of cable,
entertainment and communications products and services, with 23.6 million
cable customers, 15.9 million high-speed Internet customers and 7.6 million
Comcast Digital Voice customers.
ASJ Company Provided
ASJ Company Prinicipal, Alev Sezer-Jacobs lead a creative team to develop
an innovative print campaign for Comcast® Cable Communications (Southwest
Florida Region) that included newspaper & magazine ads, direct-mail postcards,
and brochures.
The original 101 Uses - Ditch the Dish campaign targeted 340,000
residences and won three ADDY® awards. Subsequently the campaign was
purchased by other regional Comcast markets.
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