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Comcast
Advertising Campaign

Comcast Corporation is one of the nation's leading providers of cable, entertainment
and communications products and services, with 23.6 million cable customers, 15.9
million high-speed Internet customers and 7.6 million Comcast Digital Voice customers.
ASJ Company Provided
ASJ Company Prinicipal, Alev Sezer-Jacobs lead a creative team to develop an innovative
print campaign for Comcast® Cable Communications (Southwest Florida Region) that
included newspaper & magazine ads, direct-mail postcards, and brochures.
The original 101 Uses - Ditch the Dish campaign targeted 340,000 residences
and won three ADDY® awards. Subsequently the campaign was purchased by other regional
Comcast markets.
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